Social Media for Small Business Guide
There is nothing as beneficial as social media for small businesses. Every small business owner is looking for new ways to get their brand recognized by potential customers. If you aren’t aware, social media is one of the best ways to engage with your existing customers while attracting new ones. Small businesses have a massive advantage over huge organizations when using social media because social media effectiveness is determined by engagement. If an enterprise doesn’t engage with its existing customers, it likely won’t succeed as a social media marketer. READ: How to...
How to Use TikTok to Boost Your Small Business
TikTok, the raging social media platform, has been around since 2018, but is gaining mainstream traction fast. Everyone from celebrities to teens to cool grandmas are on TikTok – but just how much can entrepreneurs get from using TikTok for business? On the surface, the platform seems like a place for funny lip-sync videos, not a place to showcase products and services. However, there’s much potential for small businesses to use TikTok and reach their audience in a fun and creative way. What is TikTok and why should you care? TikTok bills...
Video: Six Digital Marketing Strategies for Small Businesses
To maintain the continued growth of your small business, you must know what marketing tactics you should focus on. From content creation to SEM campaigns, in this video we cover six highly effective digital marketing strategies you can use for your business. Check them out and pick the ones you want to implement, based on your business niche and goals. For more information, read the full blog post here. https://youtu.be/sb_291Fq7tg ...
Facebook Stories for Small Business – 8 Things to Consider
Are you using Facebook Stories for your small business? If you’re not familiar with Instagram Stories or Snapchat, the concept of Facebook Stories may seem a little foreign to you. One-third of Facebook’s 1.56 billion users post or watch Stories every day, so have you included them in your marketing mix? What are Facebook Stories? Facebook Stories are short photo or video collections that can be uploaded by Facebook users. Stories work similarly to the typical news feed, but the content posted disappears in 24 hours, allowing people to only view fresh...
23 Facebook Marketing Tips for Small Businesses on a Budget
Achieving sustainability might be one of the biggest challenges for small businesses. Being able to generate leads and grow your customer base is essential for your business’s future. Facebook is a platform that can be leveraged in your favour. Focus your efforts around a few key areas, and you’ll grow your brand while bringing in paying customers. Differences Between Organic and Paid Social 1. Optimize Your Profile Page 2. Create a Content Calendar 3. Post With Intent 4. Follow Your Competitors 5. Establish a Community Page 6. Be Strategic About Your Group Name 7. Keep Adding Facebook Stories 8....
Video: Attract New Customers with Google My Business
For local business owners, identifying the proper tools to get your services/products in front of your audience is mandatory. Getting your business listed on Google My Business (GMB) can help your potential clients find you easier and get all the necessary information about your offerings. Looking for a full guide? Check out our blog-post here. https://www.youtube.com/watch?v=Osu5N6Uud6Y ...
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